Viral Heaven

A list of the year's 'Top 10 Virals' has been published by the guardian. We've seen nine out of the ten, which may mean we spend a bit too much time on the web. Either way, it's mostly agreed that these are virals, bar the Nike "Fate" ad which resembles a TV ad more than it does a viral, especially as it was shot by David Fincher. To us, virals are more like the Wassup 2008 video, which uses an ad we all know in a new clever way.